THVM, stands for This Here Very Moment, was founded in Los Angeles, California in 2009.
In conjunction with each seasonal collection, THVM also produces a magazine, THVM Rag, that celebrates the creative process. The goal of the magazine is to reveal innovative movements at a local and global level, while providing unique perspectives on established artists and creative personas. THVM Rag serves as a platform to share the inspirations and methodologies that reflect the design of the seasonal collection.
We're excited to introduce Henry & Belle - arriving in-store this Fall 2014.
They met in 1931, against the backdrop of Chicago's thriving garment district. Henry Mann was a young designer; Belle, meanwhile, worked as a fitting model for the elegant, tapered styles of the 1930's couture. Henry and Belle fell in love and married in 1932. From that point forward, she was Henry's constant muse - the inspiration behind each collection he created. Through innovative, new materials, these designs weaved Henry's vision with Belle's insight into fit, movement and feel.
While she loved fashion, Belle eventually made the decision to give up her modeling career and become a volunteer philanthropist - a calling she embraced for the rest of her life. In the end, Belle was Henry's vision of perfection: a woman who was confident yet caring, chic yet natural. She looked good. She did good. Together, Henry & Belle not only built the successful family company that continues today, but also a legacy of steadfast commitment to philanthropy.
That's the tagline for Opolis Clothing, an Oklahoma-based collegiate wear company. Since 2008, the company has been manufacturing new products in high quality with that vintage look people can't get enough of. Here at Gameday Cloth, we are no different. I couldn't resist our SMU women's tee. It comes out of the wash, and I wear it again. And the cool stuff we're ordering for the Fall - trust me, you can't wait either!
Co-founders Zac Holland and Pat Waddell met in middle school, but didn't come up with the company idea until after both graduated from the University of Oklahoma. As two graduates working on a small business ourselves, we have a soft spot in our heart for their story; it just so happens the product is great on its own.
Currently Gameday Cloth offers Opolis Clothing for Southern Methodist University and Texas Christian University, but are looking into their products for Oklahoma, Arkansas and Kansas schools as well.
It isn't just local attention they're attracting. Check out this shot of Baltimore Ravens wide receiver, Mark Clayton in an Opolis T-shirt with Michael Phelps.
If you haven't tried out this new company yet, it's definitely time you did.
When starting a company you lean on fantastic friends and family. I've made mention of one of our photographers/models from our first photo shoot in November, our dear friend Dougie. Our other face behind (and sometimes in front of) the camera was my sister-in-law Kat Mathena. And I'm sure by no means did she feel obligated with that whole family thing to help us...
I wanted everyone to have a better idea as to who we are as a company, which is heavily influenced and dependent upon those around us. So I asked a Kat a few questions:
What is it that you do every day?
In the "job sense" I work as an Interactive Producer at a full-service online marketing company in Dallas called Agency Entourage. In the "life sense" I am constantly learning about this world we've been blessed with and striving to love like we were intended to.
What do you wish you were doing everyday?
I want to do marketing and design on a freelance basis and help my husband grow and run his nonprofit.
How long have you been into photography?
Forever. I love the idea of being able to preserve that perfect moment and return to it with just a glance. I began pursuing it as a hobby a few years ago.
What’s your favorite experience with your photography?
My trip to Guatemala. The country and the people are so beautiful it's impossible not to take amazing pictures.
What book have you picked up at least three times and still never finished?
Crazy Love by Francis Chan but not because I don't want to finish. It has become one of those books I tote around with me because you can open to any page, anytime and it won't disappoint. It's definitely a re-reader, whether it's all at once or bits at a time.
What’s your favorite sport?
I like to watch just about anything with friends. If I'm participating it's definitely water skiing or horseback riding.
Who’s your favorite team?
Certainly TCU but really whoever my husband is pulling for. I follow his lead on this one.
What was the last sporting event you attended?
TCU football game.
Who did you think should have won the National Championship?
What do you think of Gameday Cloth? (c’mon, give the right answer here)
I love it! It's a genius idea that no one else has really run with until now. I know alumni will be extremely appreciative and will make Gameday a big success.
We had our first photo shoot in December and invited friends and family to help us out. Among our fantabulous friends is Brett Dougall, aka Dougall or Dougie to those of us who love him. Brett is an awesome photographer who offered to shoot pictures for us and do a little modeling on the side. (Side bar: He is also the genius graphic designer behind our graphics. All in, we love us some Dougie here at Gameday Cloth).
A daily coffee drinker, Dougall wants to travel the globe. He got a brief glimpse of nomad life last year when he spent a week in Hawaii for his 33rd birthday.
“I was there for about a week and I promised myself that I would get up early, every morning, not only to watch the sunrise but photograph it as well. I did. Awesome,” says Dougall.
Dougall’s passion for photography has been there since elementary school when his dad got him a dark room set in the fourth grade along with his hand-me-down 35mm film camera. After that, Dougall was hooked.
Now Hawaii offered beautiful land and perfect photographing opportunities with the island atmosphere, limitless ocean and ridiculous sunrises and sunsets; however, he would give it all up, throw away the camera and dive into the ocean with sharks if it was not Hawaii, but instead a small island of only four inhabitants - Ty Pennington, Kanye West, Joan Rivers and him. As Dougie said, “Now that’s a combo.”
His loathing of certain celebrities aside, Dougall loves watching football and playing golf, his team being the Dallas Cowboys. As the creative type, he doesn’t play much sports, but instead watches them. The last game he watched live was the University of North Carolina vs. the University of Texas basketball game at Cowboys Stadium in Arlington, Texas. The last game he watched and wanted to reverse the score was the NCAA National Championship game. Actually, he never claimed to want to reverse the score, but did say that the University of Texas should have won.
As for his thoughts on Gameday Cloth, “I think it’s a great concept. I’m just mad I didn’t think of it first. However, that logo is pretty, freakin’ sharp. With a logo like that, guaranteed success.”
And I’m sure being that he’s our photographer, graphic designer and friend has no weight to his opinion whatsoever...
Last year while visiting friends in New Orleans Dougall saw a chance for a once in a lifetime picture; he lay in the floor of the living room, his cheek to the carpet, looked through the viewfinder, tilted the lens up and got the most beautiful silhouette of his friends’ baby, Caroline’s, face as she was looking up at her mother. It’s the picture he’s most proud of.
Dougall is a guy that sees a picture in his head before he pulls out the camera and goes the extra length to capture its emotion. He’s a guy that makes you feel whatever he’s pursuing with his camera, because he believes in it. And he’s not too bad in front of the camera either.